RMIT University honoured at global 2015 Webby Awards

By: Natalie Khoo
Date: May, 2015
File under: Articles

Dubbed by The New York Times as “the internet’s highest honor”, U1 Group is proud to announce that RMIT University has been listed as a 2015 Webby Award honoree.

The annual Webby Awards highlights the best websites, online film and video, advertising and media, mobile sites and apps, and social from around the world. This year, it received 12,000 entries from over 60 countries and all 50 states and generated over 2.2 billion media impressions worldwide.

Honorees and winners are judged by The International Academy of Digital Arts and Sciences, comprising industry luminaries such as actor Kevin Spacey, musician David Bowie, internet inventor Vint Cerf, President & Editor-in-Chief of AOL Huffington Post Media Group Arianna Huffington and Twitter Founder Biz Stone.

Rodney Zandbergs, Senior Manager of User Experience at RMIT, says:

“RMIT’s web community and project team worked extremely hard to transform this large and complex website with the aim of vastly improving the user experience. Our post-launch analytics thus far provides some very positive indicators (e.g. improved traffic flow across all main areas of the site and better engagement with key marketing content).

“To have The Webby Awards acknowledge the quality of the website provides additional validation that we’re on the right path. U1’s early involvement in the project, producing the requirements documentation and conducting lab testing, was a contributing factor to achieving this recognition.”

This is not the first time U1 Group has been acknowledged by the industry for its outstanding usability and digital strategy expertise. Last year, its client the Bureau of Meteorology won the 2014 Australian Mobile and App Award in Sydney.

U1 Group looks forward to continuing high calibre, world-class work with clients in the future.

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